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R23-Management Science Material_JNTUA_BTech_IV_I

 

                                             23A52701c MANAGEMENT SCIENCE 

COURSE OBJECTIVES : The objectives of this course are

1.To provide fundamental knowledge on Management, Administration, Organization & its concepts.

2 To make the students understand the role of management in Production

3 To impart the concept of HRM in order to have an idea on Recruitment, Selection, Training & Development, job evaluation and Merit rating concepts

4 To create awareness on identify Strategic Management areas & the PERT/CPM for better Project Management

5 To make the students aware of the contemporary issues in modern management

UNIT- I INTRODUCTION TO MANAGEMENT

Management - Concept and meaning - Nature-Functions - Management as a Science and Art andboth. Schools of Management Thought - - -- Organizational Designs - Line organization - Line & Staff Organization - Functional Organization - Matrix Organization - Project Organization - Committee form of Organization - Social responsibilities of Management.

UNIT - II OPERATIONS MANAGEMENT

Principles and Types of Plant Layout - Methods of Production (Job, batch and Mass Production),Work Study - Statistical Quality Control- Material Management - Objectives - Inventory-Functions - Types, Inventory Techniques - EOQ-ABC Analysis - Marketing Management - Concept - Meaning - Nature-Functions of Marketing - Marketing Mix - Channels of Distribution- Advertisement and Sales Promotion - Marketing Strategies based on Product Life Cycle.

UNIT - III HUMAN RESOURCES MANAGEMENT (HRM)

HRM - Definition and Meaning Nature - Managerial and Operative functions - Job Analysis - Human Resource Planning(HRP) - Employee Recruitment-Sources of Recruitment - Employee Selection - Process - Employee Training and Development - methods - Performance Appraisal Concept - Methods of Performance Appraisal Placement - Employee Induction - Wage and Salary Administration

UNIT - IV STRATEGIC & PROJECT MANAGEMENT

Definition& Meaning - Setting of Vision - Mission - Goals - Corporate Planning Process - Environmental Scanning - Steps in Strategy Formulation and Implementation - SWOT Analysis - Project Management - Network Analysis - Programme Evaluation and Review Technique (PERT) - Critical Path Method (CPM) Identifying Critical Path - Probability of Completing the project within given time - Project Cost- Analysis - Project Crashing (Simple problems).

UNIT - V CONTEMPORARY ISSUES IN MANAGEMENT

Customer Relations Management(CRM) - Total Quality Management (TQM) - Six Sigma Concept - Supply Chain Management(SCM) - Enterprise Resource Planning (ERP) - Performance Management employee engagement and retention - Business Process Reengineering and Bench Marking - Knowledge Management change management sustainability and corporate social responsibility.

Text Books:

1. Frederick S. Hillier, Mark S. Hillier. Introduction to Management Science, October 26, 2023

2. A.R Aryasri, Management Science, TMH, 2019

References:

1. Stoner, Freeman, Gilbert.Management, Pearson Education, New Delhi, 2019.

2. Koontz & Weihrich, Essentials of Management, 6/e, TMH, 2005.

3. Thomas N.Duening & John M.Ivancevich, Management Principles and Guidelines, Biztantra.

4. Kanishka Bedi, Production and Operations Management, Oxford University Press, 2004.

5. Samuel C.Certo, Modern Management, 9/e, PHI, 2005

ONLINE RESOUECES:

1. https://www.slideshare.net/slideshow/introduction-to-management-and-organization-

231308043/231308043

2. https://nptel.ac.in/courses/112107238

3. https://archive.nptel.ac.in/courses/110/104/110104068/

4. https://archive.nptel.ac.in/courses/110/105/110105069/

5. https://onlinecourses.nptel.ac.in/noc24_mg112/

Full Material: Management_Science_Full_Material